Effect of Social Networking Technology Addiction on Academic Performance of University Students in Nigeria

Abstract

The benefits of social media networking platforms on students’ academic performance in contemporary times cannot be, overemphasized. These social networking platforms crafts out opportunities for information sharing andalso danger for students in diverse fields. The danger of social networking addiction on students’ academic performance, health, and social well-being triggered this study.400 students enrolled in this cross-sectional study, through stratified random sampling technique. Using the online survey of Google Form for data collection. The Ordinary Least Square and Pearson’s correlation coefficient was used to quantify and examine the impact. Findingsrevealed that social networking impact significantly on students’ academic performance, and was more prevalent among undergraduate students (P = 0.000). Pearson’s correlation coefficient revealed a significant relationship between social networking addiction, academic performance, health and social well-being of students (p=0.001). The misapplication of social media can become addictive among users and students.Cognitive Behavioral Therapy is proposed to diminish the negative effect of social network addiction on students and other co-users.